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Friday, 5 October 2012

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Mashable
Friday, October 05, 2012
TRENDING STORIES IN BUSINESS & MARKETING
4 Tips to Avoid Work-From-Home Email Scams
Bots Drive 16% of U.S. Web Traffic [INFOGRAPHIC]
Why Social Media Makes Customer Service Better
ALL STORIES IN BUSINESS & MARKETING

Andrew Chen: Guy Who Missed Out on $100 Million Facebook Fortune Is a 'Hustler'
4:51:40 AMTodd Wasserman
Noah Kagan, Facebook's employee No. 30, who missed out on a big payday after Facebook fired him, had the web buzzing over the weekend with a blog entry about his "$100 million lesson." Now, a friend of Kagan's, venture capitalist Andrew Chen is...



Everything You Need to Know About Apple v. Samsung in 97 Seconds
4:40:54 AMCharlie White
If you're looking for a succinct explanation of the court battles between Apple and Samsung, you've come to the right place. Here's a 97-second video illustration that outlines the entire scenario, showing you everything you need to know to be...



Another Record Quarter for Samsung and Two Other Stories You Need to Know
2:32:50 AMStan Schroeder
Welcome to this morning's edition of "First To Know," a series in which we keep you in the know on what's happening in the digital world. Today, we're looking at three particularly interesting stories. Samsung Reports Record Quarter on Galaxy...



Chanel Wants You to Delve Into Its Archives
2:07:03 AMLauren Indvik
Chanel has launched a dedicated microsite that invites visitors to explore the history of its founder and namesake, Coco Chanel, as well as its legacy products. The site is housed at inside-chanel.com and can be accessed from Chanel's flagship...



Tumblr Finally Gives Marketers Access to Analytics
12:30:11 AMLauren Indvik
Tumblr has finally given brands and marketers what they've long been asking for: An analytics dashboard. During an Advertising Week event Thursday afternoon, the blogging network named Union Metrics a "preferred" third-party analytics provider....



How KitchenAid Minimized Its Twitter Damage
Thursday, October 04, 2012 6:23 PMTodd Wasserman
An errant tweet by KitchenAid resulted in a short-term pr disaster, but the brand minimized the damage with a quick apology, according to one researcher. Simply Measured looked at @KitchenAidUSA interactions on Twitter at around 6:42 p.m. PST,...



Zynga Takes a $95 Million Hit; Stock Falls to New Low
Thursday, October 04, 2012 5:23 PMChristina Warren
Zynga's stock price fell 19% in after-hours trading -- to a new low of $2.27 per share -- after the company announced some brutal preliminary financial results for Q3 2012. The company also updated its outlook for 2012, lowering its guidance for...



Craigslist Rolls Out Maps for Apartment Hunters [VIDEO]
Thursday, October 04, 2012 4:09 PMEric Larson
Craigslist introduced a new mapping feature on Wednesday that will allow its users to see what apartments are available in a particular area in a map view. As of now, it's still in its "rolling out" phase, and is only available in Los Angeles,...



Tesla Says It Will Be Profitable by December
Thursday, October 04, 2012 1:56 PMCharlie White
Is electric car maker Tesla a "loser" company, as presidential candidate Mitt Romney charged in Wednesday's debate? In a blog post he wrote a few hours before the debate, Tesla CEO Elon Musk said no -- the company will in fact be profitable by...



PBS Makes Ad Buy For 'Big Bird' on Twitter
Thursday, October 04, 2012 1:20 PMSeth Fiegerman
PBS could teach other brands a thing or two about how to turn a meme into a marketing opportunity. During the first presidential debate last night, Mitt Romney admitted that, "I love Big Bird," but still wants to withdraw government funding from...



 
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